Meta Platforms operates a suite of social media and messaging applications — Facebook, Instagram, Messenger, WhatsApp, and Threads — collectively referred to as its Family of Apps, which enable people to connect, share content, build communities, and conduct commerce. The company also offers Meta AI, an AI assistant available across its apps, on a stand-alone basis, and on AI glasses. Revenue is generated primarily through advertising on these platforms.
Meta is investing in artificial intelligence and augmented and virtual reality technologies to expand beyond 2D screens toward immersive computing experiences, including what it describes as the metaverse. AI systems power content ranking, content discovery, advertiser targeting, and generative AI features across Meta's products. The company is also pursuing development of advanced AI models aimed at achieving what it characterizes as artificial superintelligence.
Family Of Apps 99% · Reality Labs 1%
business segments · FY2025 (ended Dec 2025) · share of tagged segment revenue (10-K XBRL, as filed)
