Marriott International is a worldwide franchisor, operator, and licensor of hotel, residential, timeshare, and other lodging properties. As of year-end 2025, its system comprised 9,805 properties with 1,779,936 rooms across 145 countries and territories, with an additional approximately 4,100 properties in its development pipeline. Marriott owns or leases less than one percent of its properties, concentrating on fee-based management and franchise models. Its brand portfolio spans Luxury, Premium, Select, and Midscale quality tiers, encompassing brands including Ritz-Carlton, JW Marriott, W Hotels, Sheraton, Westin, Marriott Hotels, Courtyard, and others.
The company organizes its operations into four reportable segments: U.S. & Canada, Europe/Middle East & Africa (EMEA), Greater China, and Asia Pacific excluding China (APEC), with Caribbean and Latin America results included in unallocated corporate and other. Brands are categorized as Classic (time-honored hospitality) and Distinctive (unique perspective experiences). Longer-stay brands are distributed across multiple quality tiers. The breadth of the portfolio is intended to capture demand across price points and traveler preferences globally.
Reimbursements 73% · Fee Service 20% · Owned Leasedand Other 6%
product & service · FY2025 (ended Dec 2025) · share of tagged segment revenue (10-K XBRL, as filed)