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Financial Gravity Companies, Inc. FGCO US Equity

Financials · CIK 1377167 · FY ends Sep 30
$0.07
+0.00 (+0.14%)
USD · as of 2026-08-27 · marketstack

Financial Gravity Companies, Inc. (OTC: FGCO), an SEC filer in Finance Services, closed at $0.07, +0.1%, on 2026-08-27, with a market cap of $6M, a return on equity of -154.2%, a net margin of -111.2% and 3-year sales growth of 19.7%. Institutional ownership, earnings history and filed financials are on the tabs below.

FGCO · 10-K · period ended 2020-09-30

← all FGCO documents
filed 2021-01-12 · EDGAR original ↗

Our rendering of the filing — original pagination and typography are not reproduced, and tables are reduced to their short label cells (the figures live on FA). Nothing is summarized: every line below is the filing's own text.

blocks 1600 of 1,623125k characters rendered

10-K

1

fingravity_10k-20200930.htm

FORM 10-K

Table of Contents

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 10-K

[X]

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended September 30,

2020

[_]

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Financial

Gravity Companies, Inc.

(Exact name of registrant as specified in

its charter)

12600 Hill Country Blvd Suite R-275,

Bee Cave, TX 78738

(Address of Principal Executive Offices)

800-588-3893

(Issuer Telephone number)

Securities registered pursuant to Section

12(b) of the Act:

Title of each class Name of each exchange on which registered

N/A N/A

Securities registered pursuant to Section

12(g) of the Act: Common Stock, $.001 par value

Indicate by check mark if the registrant is a well-known seasoned

issuer, as defined in Rule 405 of the Securities Act. Yes [_] No [X]

Indicate by check mark if the registrant is not required to

file reports pursuant to Section 13 or 15(d) of the Exchange Act. Yes [_] No [X]

Indicate by check mark whether the issuer:

(1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding

12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such

filing requirements for the past 90 days. Yes [X] No [_]

Indicate by check mark whether the registrant

has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405

of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).

Yes [X] No [_]

Indicate by check mark whether the registrant is a large accelerated

filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions

of “large accelerated filer,” “accelerated filer”, “smaller reporting company”, and “emerging

growth company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer [_] Accelerated filer [_]

Non-accelerated filer [_] Smaller reporting company [X]

Emerging growth company [_]

If an emerging growth company, indicate

by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial

accounting standards provided pursuant to Section 13(a) of the Exchange Act. [_]

Indicate by check mark whether the registrant is a shell company

as defined in Rule 12b-2 of the Exchange Act. Yes [_] No [X]

As of September 30, 2020, the aggregate

market value of the registrant’s Common Stock held by non-affiliates of the issuer was approximately $3,009,724 based on

the last sales price of the issuer’s Common Stock, as reported by OTC Markets. This amount excludes the market value of all

shares as to which any executive officer, director or person known to the registrant to be the beneficial owner of at least 5%

of the registrant’s Common Stock may be deemed to have sole or shared voting power.

The number of shares outstanding of the registrant’s Common

Stock as of January 11, 2020 was 83,618,412.

DOCUMENTS INCORPORATED BY REFERENCE

Listed below are documents incorporated herein by reference

and the part of this Report into which each such document is incorporated:

None

FINANCIAL GRAVITY COMPANIES, INC.

FORM 10-K

TABLE OF CONTENTS

Forward-Looking Statements

Part I

Item 1. Business. -1-

Item 1A. Risk Factors. -3-

Item 1B. Unresolved Staff Comments. -5-

Item 2. Properties. -5-

Item 3. Legal Proceedings. -5-

Item 4. Mine Safety Disclosures. -5-

Part II

Item 6. Selected Financial Data. -7-

Item 7A. Quantitative and Qualitative Disclosures About Market Risk. -11-

Item 8. Financial Statements and Supplementary Data. -11-

Item 9A. Controls and Procedures. -11-

Item 9B. Other Information. -13-

Part III

Item 10. Directors, Executive Officers and Corporate Governance. -14-

Item 11. Executive Compensation. -17-

Item 14. Principal Accounting Fees and Services. -23-

Part IV

Item 15. Exhibits, Financial Statement Schedules. -24-

SIGNATURES -25-

Item 16. Form 10-K Summary

FORWARD-LOOKING STATEMENTS

Certain statements contained in this Report

that are not statements of historical fact constitute “forward-looking statements.” Words such as “may,”

“seek,” “expect,” “anticipate,” “estimate,” “project,” “budget,”

“goal,” “forecast,” “anticipate,” “intend,” “plan,” “may,”

“will,” “could,” “should,” “strategy,” “believes,” “predicts,”

“potential,” “continue,” and similar expressions are intended to identify such forward-looking statements

but are not the exclusive means of identifying such statements. Although the Company believes that the current views and expectations

reflected in these forward-looking statements are reasonable, those views and expectations, and the Company’s future plans,

operations, business strategies, operating results and financial position, are inherently subject to risks, uncertainties, and

other factors, many of which are not under the Company’s control. Those risks, uncertainties, and other factors could cause

the actual results to differ materially from those in the forward-looking statements. Those risks, uncertainties, and factors (including

the risks contained in the section of this report titled “Risk Factors”) that could cause the Company’s actual

results, performance or achievements to differ materially from those described or implied in the forward-looking statements and

its goals and strategies to not be achieved. You are cautioned not to place undue reliance on forward-looking statements, which

speak only as of the date of this Report. The Company expressly disclaims any obligation to release publicly any updates or revisions

to these forward-looking statements to reflect any change in its views or expectations. The Company can give no assurances that

such forward-looking statements will prove to be correct.

PART I

Item 1. BUSINESS.

General

Financial Gravity Companies, Inc. is a parent company of the best of bread stock brokerage, investment advisory,

asset management, tax planning for business and personal, and financial advisor services companies. We believe that truly comprehensive

financial guidance is a fundamental need for everyone. We provide this comprehensive experience through our unique combination

of services that include tax planning and the ability to deliver in-depth advice on a comprehensive range of investment services

and products. For advisors, we provide platforms to access proprietary and non-proprietary investment products that enhance advisors’

ability to deliver what is best for their clients, all coupled with technology to deliver a state-of-the-art experience.

Financial Gravity Companies, Inc., and

subsidiaries (the “Company”) is headquartered in Austin Texas, with locations in Allen, Texas, Denver, Colorado and

Cincinnati, Ohio. The currently operating wholly owned subsidiaries of the organization include:

Sofos Investments, Inc. (“Sofos”,

formerly, Financial Gravity Wealth, Inc.). Sofos is a registered investment advisor (“RIA”), registered with the Securities

and Exchange Commission, and provides asset management services to individuals and businesses, including money management, financial

planning, and wealth management. Sofos commenced its money management services in late 2019, and by September 2020 was approaching

$100,000,000 in assets under management.

Tax Master Network, LLC, runs the Tax Master

Network® (“TMN”) that provides four primary services including monthly subscriptions to the TMN systems, coaching

and marketing services. TMN currently supports over 300 Certified Public Accountants (“CPA”) and Enrolled Agent professionals,

training them to support clients through tax planning services. TMN has developed the Certified Tax Master® that includes client

acquisition and retention systems. TMN also offers tax planning services through the Tax Blueprint®, which includes an extensive

individualized review and assessment of the client’s tax situation. The initial assessment sets the requirements for a custom

Tax Blueprint® for each client to use as guide to implementation of the identified tax savings strategies. Finally, TMN offers

the Tax Operating System, which is a system for integrating and executing tax planning strategies. In addition, TMN will be launching

new efforts to increase subscribers, including a revamped tax operating system and financial advisor business development programs

that will assist TMN subscribers in increasing their business activity. The goal is to provide TMN subscribers with a platform

for them to enhance their business opportunities in the areas of investment and financial advice and to increase their effectiveness

as tax advisors to small businesses and individuals.

MPath Advisor Resources, LLC (formerly

Financial Gravity Business, LLC.) (“MPath”) MPath is an insurance marketing organization and provides insurance products

and services to insurance agents or agencies. This is a new venture that will be focused upon insurance marketing and will capture

business synergies in the sale of insurance products by financial advisors with TMN and with Forta.

Forta Financial Group, Inc. (“Forta”)

is a broker-dealer, a registered investment advisor, and a licensed insurance agent. It primarily operates in Colorado and has

independent advisors and representative in other states. Forta will be focused on attracting independent advisors and supporting

TMN members as they grow their financial advisory businesses. Forta is implementing plans to recruit independent advisors which

will increase revenue.

Organic growth has come from the following

key areas:

• Brokerage and Wealth Management Services.

• Money Management Services.

Future growth is expected to come from

these key areas, organic growth, acquisitions, and strategic alliances.

Competition

The market is comprised of a very large

selection of varied suppliers that provide investment advisory and brokerage, financial advisory, accounting, and tax services.

These include accounting firms, tax preparers, estate planners, lawyers, wealth management advisors, banks, and large financial

institutions. However, many of these firms are not able to provide the customized services that small business owners are seeking,

or simply do not have each of the customized services that Financial Gravity offers to meet the needs of small business owners

and high net worth individuals at the price that Financial Gravity offers.

Financial Gravity’s service delivery

model has been proven to work over the past years. Financial Gravity believes that its superior products, services and overall

customer service will enable it to achieve sales and revenue growth.

Intellectual Property

Financial Gravity maintains copyrights

or trademarks on all of its printed marketing materials, the financialgravity.com website and other web pages, and proprietary

software. Financial Gravity’s goal is to preserve its trade secrets and operate without infringing on the proprietary rights

of other parties.

To help protect its proprietary know-how,

which is not patentable, Financial Gravity currently relies and will in the future rely on trade secret protection and confidentiality

agreements to protect its interests. To this end, Financial Gravity requires all its employees, consultants, advisors and other

contractors to enter into confidentiality agreements that prohibit the disclosure of confidential information and, where applicable,

require disclosure and assignment to Financial Gravity of the ideas, developments, discoveries and inventions important to its

business.

Employees

As of September 30, 2020, the Company had

approximately 23 full-time employees. None of the Company’s employees are covered by a collective bargaining agreement. The

Company believes that it maintains good relations with its employees.

Legal Proceedings

From time to time, the Company is a party

to or otherwise involved in legal proceedings, claims and other legal matters, arising in the ordinary course of its business or

otherwise. It is management’s opinion that there are no legal proceedings the outcome of which will be material to its ability

to operate or market its services, its consolidated financial position, operating results or cash flows.

Government Regulation

The services provided by Financial Gravity,

through its subsidiaries, are extensively regulated by federal and state authorities in the United States. Financial Gravity believes

it is in compliance with federal and state qualification and registration requirements in order that it may continue to provide

services to its clients consistent with applicable laws and regulations.

Item 1A. RISK FACTORS.

The Company’s limited operating

history may not serve as an adequate basis to judge its future prospects and results of operations. Financial Gravity has

a relatively limited operating history. Its limited operating history and the unpredictability of the wealth management and insurance

industries make it difficult for investors to evaluate its business. An investor in its securities must consider the risks, uncertainties

and difficulties frequently encountered by companies in rapidly evolving markets.

The Company will need additional

financing to implement its business plan. The Company will need additional financing to fully implement its business plan

in a manner that not only continues to expand an already established direct-to-consumer approach, but also allows the Company to

establish a stronger brand name in all the areas in which it operates, and to attract new advisors, insurance professionals and

tax service providers. In particular, the Company will need additional financing to:

· Expand its facilities, human resources, and infrastructure; and

· Increase its marketing efforts and lead generation.

There are no assurances that additional

financing will be available on favorable terms, or at all. If additional financing is not available, the Company will need to reduce,

defer or cancel development programs, planned initiatives and overhead expenditures. The failure to adequately fund its capital

requirements could have a material adverse effect on the Company’s business, financial condition, and results of operations.

Moreover, the sale of additional equity securities to raise financing will result in additional dilution to the Company’s

stockholders and incurring additional indebtedness could involve the imposition of covenants that restrict the Company’s

operations.

The Company’s products and

services are subject to changes in applicable laws and regulations. The Company’s business is particularly

subject to changing federal and state laws and regulations related to the provision of financial services to consumers. The Company’s

continued success depends in part on its ability to anticipate and respond to these changes, and the Company may not be able to

respond in a timely or commercially appropriate manner. If the Company fails to adjust its products and services in response to

changing legal and/or regulatory requirements, the ability to deliver its products and services may be hindered, which in turn

could have an adverse effect on the Company’s business, financial condition and results of operations.

The Company may continue to encounter

substantial competition in its business. The Company believes that existing and new competitors will continue to

improve their products and services, as well as introduce new products and services with competitive price and performance characteristics.

The Company expects that it must continue to innovate, and to invest in product development and productivity improvements, to compete

effectively in the several markets in which the Company participates. The Company’s competitors could develop a more efficient

product or service or undertake more aggressive and costly marketing campaigns than those implemented by the Company, which could

adversely affect the Company’s marketing strategies and have an adverse effect on the Company's business, financial condition

and results of operations.

Important factors affecting the Company's

current ability to compete successfully include:

· lead generation and marketing costs;

· service delivery protocols;

· branded name advertising; and

· product and service pricing.

In periods of reduced demand for the Company's

products and services, the Company can either choose to maintain market share by reducing product and service pricing to meet the

competition, or maintain its product and service pricing, which would likely sacrifice market share. Sales and overall profitability

may be reduced in either case. In addition, there can be no assurance that additional competitors will not enter the Company's

existing markets, or that the Company will be able to continue to compete successfully against its competition.

The Company may not successfully

manage its growth. The Company’s success will depend upon the expansion of its operations and the effective

management of its growth, which will place a significant strain on its management and on its administrative, operational, and financial

resources. To manage this growth, it must expand its facilities, augment its operational, financial and management systems, and

hire and train additional qualified personnel. If it is unable to manage its growth effectively, its business would be harmed.

The Company relies on key executive

officers, and their knowledge of its business and technical expertise would be difficult to replace. The Company

is highly dependent on its executive officers. If one or more of the Company's senior executives or other key personnel are unable

or unwilling to continue in their present positions, the Company may not be able to replace them easily or at all, and the Company’s

business may be disrupted. Competition for senior management personnel is intense, the pool of qualified candidates is very limited,

and it may not be able to retain the services of its senior executives or attract and retain high-quality senior executives in

the future. Such failure could have a material adverse effect on the Company's business, financial condition and results of operations.

The Company may never pay dividends

to its common stockholders. The Company currently intends to retain its future earnings to support operations and

to finance expansion; accordingly, the Company does not anticipate paying any cash dividends in the foreseeable future.

The declaration, payment, and amount of

any future dividends on common stock will be at the discretion of the Company's Board of Directors, and will depend upon, among

other things, earnings, financial condition, capital requirements, level of indebtedness and other considerations the Board of

Directors considers relevant. There is no assurance that future dividends will be paid on common stock or, if dividends are paid,

the amount thereof.

The Company’s common stock

is quoted through the OTC Markets, which may have an unfavorable impact on its stock price and liquidity. The Company’s

common stock is quoted on the OTC Markets, which is a significantly more limited market than the New York Stock Exchange or NASDAQ.

The trading volume may be limited by the fact that many major institutional investment funds, including mutual funds, follow a

policy of not investing in OTC Markets stocks and certain major brokerage firms restrict their brokers from recommending OTC Markets

stocks because they are considered speculative and volatile.

The trading volume of the Company’s

common stock has been and may continue to be limited and sporadic. As a result, the quoted price for the Company’s common

stock on the OTC Markets may not necessarily be a reliable indicator of its fair market value.

Additionally, the securities of small capitalization

companies may trade less frequently and in more limited volume than those of more established companies. The market for small capitalization

companies is generally volatile, with wide price fluctuations not necessarily related to the operating performance of such companies.

The Company’s common stock

is subject to price volatility unrelated to its operations. The market price of the Company’s common stock could

fluctuate substantially due to a variety of factors, including market perception of the Company’s ability to achieve its

planned growth, operating results of the Company and of other companies in the same industry, trading volume in the Company’s

common stock, changes in general conditions in the economy and the financial markets or other developments affecting the Company

or its competitors.

The Company’s common stock

is classified as a “penny stock.” Rule 3a51-1 of the Securities Exchange Act of 1934 establishes the definition

of a “penny stock,” for purposes relevant to us, as any equity security that has a minimum bid price of less than $5.00

per share or with an exercise price of less than $5.00 per share, subject to a limited number of exceptions which are not available

to us. It is likely that the Company’s common stock will be considered to be a penny stock for the immediately foreseeable

future.

For any transaction involving a penny stock,

unless exempt, the penny stock rules require that a broker or dealer approve a person’s account for transactions in penny

stocks and the broker or dealer receive from the investor a written agreement to the transaction, setting forth the identity and

quantity of the penny stock to be purchased. In order to approve a person’s account for transactions in penny stocks, the

broker or dealer must obtain financial information and investment experience and objectives of the investor, make a reasonable

determination that transactions in penny stocks are suitable for that person, and make a reasonable determination that that person

has sufficient knowledge and experience in financial matters to be capable of evaluating the risks of transactions in penny stocks.

The broker or dealer must also provide

disclosure to its customers, prior to executing trades, about the risks of investing in penny stocks in both public offerings and

in secondary trading, the commissions payable to both the broker-dealer and the registered representative, and the rights and remedies

available to an investor in cases of fraud in penny stock transactions.

Because of these regulations, broker-dealers

may not wish to furnish the necessary paperwork and disclosures and/or may encounter difficulties in their attempt to buy or sell

shares of the Company’s common stock, which may in turn affect the ability of Company stockholders to sell their shares.

Accordingly, the penny stock classification

adversely affects any market liquidity for the Company’s common stock and subjects the shares to certain risks associated

with trading in penny stocks. These risks include difficulty for investors in purchasing or disposing of shares, difficulty in

obtaining accurate bid and ask quotations, difficulty in establishing the market value of the shares, and a lack of securities

analyst coverage.

The Company’s common stock

is subject to dilution. Company’s plan for increasing revenue is to recruit advisors and other professionals. Some

of these recruits may be granted stock options or stock rights. These shares are among the shares reserved in Company’s stock

option plan (see compensation plans discussion).

The Company’s performance may

be affected by COVID-19. December 2019, a novel strain of coronavirus, referred to as COVID-19, was reported to have surfaced

in Wuhan, China. Since then, COVID-19 has spread to other countries, including the United States. In March 2020, the World Health

Organization declared the COVID-19 outbreak a pandemic. Further, the President of the United States declared the COVID-19 pandemic

a national emergency. States in which we operate declared states of emergency related to the spread of COVID-19 and issued executive

orders directing individuals to stay at their place of residence for an indefinite period of time.

The financial markets demonstrated significant

volatility in reaction to the virus outbreak. There has been considerable strain on companies in many sectors of the economy. Investors

suffered significant decreases in the value of their investment portfolios, and the economy has significantly shut down. It is

unclear when the economy will start up again, and the lingering effects are not known. During periods of high volatility and uncertainty

many investors choose to stop ongoing investment activity and sit on the sidelines until the markets become more stable.

The Company’s revenues are

adversely affected when investors reduce their investment activities. In addition, over 50%t of Company’s revenues is

based upon the value of assets under management. If the investment portfolios of clients decrease in value, the fees charged

for investment advice also decreases.

The Company could be affected by lack of

access to its offices, although that seems to have had little short-term impact as employees have succeeded in maintaining productivity

while working remotely. The long-term effects, however, may present significant issues.

Any significant shutdown of the economy

for a sustained period will affect the Company’s revenue which could lead to losses.

Item 1B. UNRESOLVED STAFF COMMENTS.

None.

Item 2. PROPERTIES.

The Company’s corporate offices are

located at 12600 Hill Country Blvd Suite R-275, Bee Cave, TX 78738.

TMN’s offices are located in Cincinnati,

OH.

Forta has offices in Greenwood Village,

Colorado Springs, and Loveland, Colorado

Item 3. LEGAL PROCEEDINGS.

From time to time, the Company is a party

to or otherwise involved in legal proceedings, claims and other legal matters, arising in the ordinary course of its business or

otherwise. It is management’s opinion that there are no legal proceedings the outcome of which will be material to its ability

to operate or market its services, its consolidated financial position, operating results or cash flows.

Item 4. MINE SAFETY DISCLOSURES.

Not applicable.

PART II

Item 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED

STOCKHOLDER MATTERS AND ISSUER PURCHASE OF EQUITY SECURITIES.

Market Information

The Company’s Common Stock is currently

traded in the over-the-counter market and quoted under the symbol FGCO. The following are the high and low sales prices for the

Company’s Common Stock for the periods reflected below:

Fiscal Year Ended September 30, 2019 High Low

First Quarter $ 0.1 $ 0.07

Third Quarter $ 0.4 $ 0.17

Fiscal Year Ended September 30, 2020 High Low

The above prices reflect inter-dealer prices,

without retail mark-up, mark-down or commissions and may not represent actual transactions.

Holders

The approximate number of stockholders

of record of the Company’s Common Stock on September 30, 2020 was 85.

Dividends

The Company has never paid any cash dividends

on its common stock, and it is anticipated that none will be paid in the foreseeable future.

Recent Sales/Issuance of Unregistered Securities

During the year ended September

30, 2020 an aggregate of 75,757 shares of the Company’s common stock have been sold for $25,000, 116,375 shares in stock

options were exercised for $182 and 382,931 shares were issued for $50,000 in services rendered to the Company; in 2019, 5,598,133

shares were issued in exchange for $1,007,664 in debt.

As a result of the merger with Forta, 41,607,315 shares of stock

have been issued to Forta shareholders as of September 30, 2020, with a total of 4,178,564 that remain unissued.

The sales of the securities identified above were made pursuant

to privately negotiated transactions that did not involve a public offering of securities and, accordingly, the Company believes

that these transactions were exempt from the registration requirements of the Securities Act pursuant to Section 4(2) thereof.

Each investor represented that such investor either (A) is an “accredited investor,” (B) has such knowledge and experience

in financial and business matters that the investor is capable of evaluating the merits and risks of acquiring the shares of the

Company’s common stock, or (C) appointed an appropriate person to act as the investor’s purchaser representative in

connection with evaluating the merits and risks of acquiring the shares of the Company’s common stock. The investors received

written disclosures that the securities had not been registered under the Securities Act and that any resale must be made pursuant

to a registration or an available exemption from such registration. All of the foregoing securities are deemed restricted securities

for purposes of the Securities Act.

The Company’s option grants were

effected pursuant to Rule 701 promulgated under the Securities Act.

Repurchases of Equity Securities

The Company did not repurchase any of its

equity securities during the years ended September 30, 2020 or 2019.

Item 6. SELECTED FINANCIAL DATA.

Not applicable.

Item 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL

CONDITION AND RESULTS OF OPERATIONS.

Forward-Looking Statements

The following Management’s Discussion

and Analysis of Financial Condition and Results of Operations (“MD&A”) is intended to help you understand its historical

results of operations during the periods presented and its financial condition. This MD&A should be read in conjunction with

its financial statements and the accompanying notes and contains forward-looking statements that involve risks and uncertainties

and assumptions that could cause its actual results to differ materially from management’s expectations. See the sections

entitled “Forward-Looking Statements” and “Risk Factors” above.

Plan of Operations

Financial Gravity Companies, Inc. (“Financial Gravity”,

“We” or the “Company”), based in Austin, Texas, was formed specifically to be the parent company of several

subsidiaries that provide integrated tax, investment, business, and financial solutions. Financial Gravity’s clients include

small businesses, small business owners and high and middle net worth individuals. The Company’s services are focused on

helping clients build wealth, most often with investment advice, tax savings, lowering costs and improving efficiency. In addition

to expanding through client procurement and organic growth, Financial Gravity intends to pursue acquisitions. The primary acquisition

targets currently include individuals and groups that provide investment and financial advice. The Company is actively identifying

potential acquisition candidates to fuel more rapid growth.

Financial Gravity’s Subsidiaries and Reportable Segments:

The following outline briefly describes Financial Gravity’s

active subsidiaries and the products and services they offer:

Sofos Investments, Inc. Sofos is a registered investment advisor

(“RIA”), registered with the Securities and Exchange Commission, and provides asset management services to individuals

and businesses, including financial planning, wealth management and money management. Sofos commenced its money management services

in late 2019, and by September 2020 was approaching $100,000,000 in assets under management.

Tax Master Network, LLC (“TMN”) through the Tax

Master Network® provides monthly subscriptions services to the TMN systems, coaching and marketing services to over 300 Certified

Public Accountants (“CPA”) and Enrolled Agent professionals, training them to add crucial tax planning services to

support clients. TMN’s tax planning services include the Tax Blueprint®, Certified Tax Master®, and the Tax Operating

System. In addition, TMN will be launching new efforts to increase subscribers, including a revamped tax operating system and financial

advisor business development programs that will assist TMN subscribers in increasing their business activity. The goal is to provide

TMN subscribers with a platform for them to enhance their business opportunities in the areas of investment and financial advice

and to increase their effectiveness as tax advisors to small businesses and individuals.

MPath Advisor Resources, LLC (“MPath”) MPath is

an insurance marketing organization and provides insurance products and services to insurance agents or agencies. This is a new

venture that will be focused upon insurance marketing and will capture business synergies in the sale of insurance products by

financial advisors with TMN and with Forta.

Forta Financial Group, Inc. (“Forta”) Forta is a

broker dealer, registered investment advisor and an insurance brokerage, subject to FINRA, SEC and insurance regulation. The goal

is to have Forta focus on attracting independent advisors and to support TMN members as they grow their financial advisory businesses.

Forta is implementing plans to recruit independent advisors.

Growth comes from the following reportable segments:

Tax services and financial advisory services, including Tax

Blueprint® and Tax Operating System® services through TMN, as well as investment advisory services by TMN subscribers to

their clients.

Brokerage and wealth management services through Forta and money

management and investment advisory services through Sofos. Other products and services include insurance and other miscellaneous

products and services.

Future growth is expected to come from these key areas, organic

growth, acquisitions, and strategic alliances.

Business Acquisition and Disposition

The Company acquired Forta in 2020 in exchange

for stock. Forta is a broker dealer, and its acquisition presented the Company with an opportunity to compete in the broker dealer

market, and to try to grow in this area of financial services. Forta also has key employees who assumed vital executive leadership

roles, including key executives who will focus on improving operations and growth opportunity. Forta also contributed key operating

assets, including in excess of $700,000 in cash, and annual revenues in excess of $3,000,000.

The Company disposed of its tax unit. The

tax unit has the tax operating system, but that could be run more effectively by TMN, so the decision was made to transfer that

activity to the TMN. The tax unit was left with minor tax and accounting operations, and those activities did not present a significant

upside to the Company.

Revenues

For the year ended September 30, 2020, revenue decreased $387,568

to $3,687480 from $4,075,048 for the year ended September 30, 2019. The principal drivers for this are a decrease in revenue from

the discontinued tax operations of $649,830 and reduced revenue from reduction of the number of advisors at Sofos of $1,112,944,

as well as some minor non-recurring revenue at Financial Gravity, offset by an increase in revenue from Forta of $1,270,339, an

increase in revenue from TMN of $35,844, an increase of revenue from MPath of $73,882. The combined revenue for the Company includes

only the revenue from Forta since May 21, 2020. Forta generated in excess of $2 million of revenue from October 1, 2019 through

May 20, 2020 (the day prior to the acquisition of Forta). On a twelve-month pro forma basis that included Forta’s revenue,

the Company would have generated in excess of $6,000,000 in revenue, or approximately $2,000,000 in annualized increased revenue.

Operating Expenses

Cost of services increased by $18,144 to

$73,071 for the year ended September 30, 2020 from $54,927 for the year ended September 30, 2019, primarily due increased costs

at Forta of $33,784, offset by decreases at Financial Gravity ($5,946), discontinued tax operations ($21,355), and increase at

TMN of $8,891.

Professional services expenses include

consulting fees, legal expense, professional fees, and business consulting. Professional services expenses increased $233,528 to

$375,263 for the year ended September 30, 2020 from $141,835 for the year ended September 30, 2019. The increase included professional

fees at Forta of $93,095, an increase in professional fees at Financial Gravity of $321,761 (including adjustments in 2019 for

accrual of expenses that were greater than the fees incurred), offset by decreases in professional fees at Sofos of $73,793, at

TMN of $69,516, and at the discontinued tax practice of $43,526.

Depreciation and amortization expenses

include depreciation on fixed assets and amortization of definite lived intangibles. Depreciation and amortization expenses decreased

$22,282 to $166,586 for the year ended September 30, 2020 from $189,070 for the year ended September 30, 2019. The decrease is

primarily due to an increase of expense at Financial Gravity of $152,173 (including the full impairment of Trademarks ($69,000),

offset by a decrease at TMN of $159,602, a small decrease at Sofos of $4,165, and a decrease at the discontinued tax practice of

$10,953.

General and administrative expenses increased

$138,979 to $672,784 for the year ended September 30, 2020 from $533,805 for the year ended September 30, 2019. The increase is

primarily due increased costs at Forta of $275,272, and Financial Gravity, offset by decreases at other subsidiaries including

the discontinued tax department operations ($163,452), Sofos reductions due to fewer advisors and at TMN aggregating approximately

($250,000).

Marketing expenses decreased $6,368 to $125,161 for the year ended

September 30, 2020 from $131,529 for the year ended September 30, 2019. The decrease is primarily due to a reduction of costs

at the discontinued tax operations of ($22,788), and reductions in outside vendors by bringing marketing efforts in-house at TMN

($76,678) and Sofos ($15,838), offset by an increase in marketing expenses at Forta of $20,568, at Financial Gravity $85,110,

and at MPath $3300. The variance in expenses also reflects a change in marketing efforts influenced by Covid 19 restrictions that

shut down some previous marketing channels and a move toward the independent advisor model at Forta where advisors cover their

own marketing expenses.

Compensation expenses decreased $315,438

to $3,186,305 for the year ended September 30, 2020 from $3,501,744 for the year ended September 30, 2019. The decrease is primarily

due to an increase in executive compensation at Financial Gravity of $1,580,121, the increase of compensation at Forta of $808,670

that includes commissions, and a small increase at MPath, offset by a decrease in compensation at the discontinued tax operations

of $1,023,467, Sofos of $917,359 that includes reduction in commissions, at TMN of $703,375 related to reduction in employees and

outsourced services and a move toward the independent advisor model at Forta where advisors cover their own marketing expenses.

The Company experienced an increase in

net loss of $168,190 to a net loss of $791,675 for the year ended September 30, 2020 from a net loss of $623,485 for the year

ended September 30, 2019, primarily attributable to the reasons noted above. The variance in loss for the period also reflects

the impact of Covid-19 related reduction in marketing and face to face sales, which impacted revenues. This was offset by the

sale of the tax unit for $150,000.

Significant Accounting Policies

Certain critical accounting policies affect

the more significant judgments and estimates used in the preparation of the Company’s consolidated financial statements.

These policies are contained in Note 1 to the consolidated financial statements.

Use of Estimates and Assumptions.

The preparation of consolidated financial

statements in conformity with accounting principles generally accepted in the United States of America requires management to make

estimates and assumptions that affect reported amounts of assets and liabilities and disclosure of contingent assets and liabilities

at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reported period.

Actual results could differ from those estimates.

Revenue Recognition and Accounts Receivable.

Investment management fees are recognized

as services are provided by the Company. Investment management fees include fees earned from assets under management by providing

professional services to manage clients’ investments. Fees are generally paid quarterly, five days before each quarter-end

or monthly in arrears. Revenues are recognized in the period earned.

The Company earns commission when it buys

and sells securities and various insurance products on behalf of its customers. Each time a customer enters into a buy or sell

transaction, the Company charges a commission. Commissions and related clearing expenses are recorded on the trade date (the date

that the Company fills the trade order by finding and contracting with a counterparty and confirms the trade with the customer),

and commission revenue from the sale of premiums on life insurance policies is recognized as received from the insurer, issuer.

The Company generates services income which

is recognized as consulting and other professional services are performed by the Company. Income is recognized as services are

delivered. Revenue represents gross billings less discounts, net of sales tax, as applicable. Amounts invoiced for work not yet

completed are shown as deferred revenue in the accompanying consolidated balance sheets. Trade accounts receivable are carried

only for investment management fees that are paid in arrears. The allowance for doubtful accounts was $0 and $0 as of September

30, 2020 and 2019, respectively. In the normal course of business, the Company extends credit on an unsecured basis to its customers,

substantially all of whom are located in the United States of America. The Company does not believe that it is exposed to any significant

risk of loss on accounts receivable.

The Company received revenue from Sofos’

operations that are primarily from investment management fees, including money management fees. Investment management fees are

based upon a percentage of assets under management and totaled $1,255,457 for the fiscal year after elimination of intercompany

accounts.

The Company received revenue from Forta’s

operations from (the date of the merger) from the following sources from May 21, 2020 through fiscal year ending September 30,2020

including:

Investment Advisory fees $ 757,290

Commission-based transactions 436,024

Insurance and Other Service Revenue 77,024

TMN has 3 types of services that are charged

and collected on a month-to-month subscription basis (TMN basic membership, All-Stars coaching, and Wire Service weekly broadcast

email). None of these programs come with a long-term commitment or contract, and there is no up-front payment beyond the monthly

subscription fee. Cancellations are processed within the month requested and memberships are closed at the end of the period for

which the most recent payment was made. Members are not entitled to refunds for unused memberships.

The Company received revenue from TMN’s

operations from the following sources during the fiscal year ending September 30,2020 including:

TMN membership subscriptions: $ 733,838

Commissions/Referrals: 61,889

Miscellaneous: (1,715 )

The Company received revenue from MPath’s

operations from insurance sales of $73,882 during the fiscal year ending September 30,2020.

The total of all revenue also includes

approximately $70,000 from discontinued operations and minor non-recurring revenue.

Stock-Based Compensation.

The Company

recognizes the fair value of stock-based compensation awards as wages in the accompanying statements of operations for employee

grants, commissions for non-employee grants, and stock appreciation rights grants, on a straight-line basis over the vesting period,

using the Black-Scholes option pricing model, which is based on risk-free rate of 1.32% in the year ended September 30, 2020 and

1.50% to 2.89% in 2019, dividend yield of 0%, expected life of 10 years and volatility of 159% in 2020 and volatility of 25% to

34.05% in 2019.

Liquidity and Capital Resources

As of September 30, 2020, the Company had

cash and cash equivalents of $482,854, as compared $36,053 as of September 30, 2019. The increase of $446,801 in cash and cash

equivalents from September 30, 2019 was due to net cash provided financing from Paycheck Protection Program (“PPP”)

through loans to Financial Gravity of $283,345, and other sources of cash as per the Financial Gravity’s Statement of Cash

Flows, including approximately $700,000 in cash at Forta at the May 21, 2020 merger date.

As shown below, at September 30, 2020,

Financial Gravity’s contractual cash obligations totaled approximately $970,741 all of which consisted of operating lease

obligations and debt principal.

Payments due by period

Contractual obligations Less than 1 year 1-3 years 4-5 years Total

The accompanying consolidated financial

statements have been prepared assuming that the Company will continue as a going concern, which contemplates the Company will need

additional financing to fund additional material capital expenditures and to fully implement its business plan. There are no assurances

that additional financing will be available on favorable terms, or at all. If additional financing is not available, the Company

will need to reduce, defer or cancel development programs, planned initiatives and overhead expenditures as a way to supplement

the cash flows generated by operations. The Company has a backlog of fees under contract in addition to the Company’s accounts

receivable balance. The failure to adequately fund its capital requirements could have a material adverse effect on its business,

financial condition and results of operations. Moreover, the sale of additional equity securities to raise financing will result

in additional dilution to the Company’s stockholders and incurring additional indebtedness could involve the imposition of

covenants that restrict its operations. Management, in the normal course of business, is trying to raise additional capital through

sales of common stock as well as seeking financing from third parties, via both debt and equity, to balance the Company’s

cash requirements and to finance specific capital projects.

Off Balance Sheet Transactions and Related Matters

There are no off-balance sheet transactions,

arrangements, obligations (including contingent obligations), or other relationships with unconsolidated entities or other persons

that have, or may have, a material effect on financial condition, changes in financial condition, revenues or expenses, results

of operations, liquidity, capital expenditures or capital resources of the Company.

Item 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET

RISK.

Interest Rate Risk. The Company’s

business is leveraged and, accordingly, is sensitive to fluctuations in interest rates. Any significant increase in interest rates

could have a material adverse effect on its financial condition and ability to continue as a going concern.

Item 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.

The financial statements required by this

item are included in this report in Part IV, Item 15.

Item 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON

ACCOUNTING AND FINANCIAL DISCLOSURE.

None.

Item 9A. CONTROLS AND PROCEDURES.

Evaluation of Disclosure Controls and Procedures

The Company’s Chief Executive Officer

and Chief Financial Officer have evaluated the effectiveness of the Company’s disclosure controls and procedures as of September

30, 2020. The term “disclosure controls and procedures,” as defined in Rule 13a-15(e) under the Securities Exchange

Act of 1934, as amended (the “Exchange Act”), means controls and other procedures of a company that are designed to

ensure that information required to be disclosed by a company in the reports that it files or submits under the Exchange Act is

recorded, processed, summarized and reported, within the time periods specified in the SEC’s rules and forms. Management

recognizes that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance of

achieving their objectives and management necessarily applies its judgment in evaluating the cost benefit relationship of possible

controls and procedures. Based on its evaluation, management concluded as of September 30, 2020 that its disclosure controls and

procedures were not effective because of material weaknesses in our internal control over financial reporting, described below

in Management’s Report on Internal Control Over Financial Reporting. Notwithstanding the identified material weaknesses,

management believes the financial statements included in this Annual Report on Form 10-K fairly represent in all material respects

Source: SEC EDGAR (public domain) · 10-K for the period ended 2020-09-30, filed 2021-01-12 · accession 0001683168-21-000111

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